Feng Shui business cards: main rules and secrets of design

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If you are a business person and use business cards, it would be useful for you to know what size business card is considered optimal according to Feng Shui and how to design it correctly so that your business prospers.

Design and size of business cards according to Feng Shui

Business card manufacturing technology

Making a business card involves many nuances that should not be neglected. An example of making a card can be seen on specialized Internet sites.

Everything is important - the location of the company logo, the names of the manager and leading specialists, the color of an important tool for an entrepreneur.

Mobile or other phone numbers must stand out clearly against the background. When exchanging business cards, business people expect the dialogue to continue, so the overall design is of great importance.

An example is the size of the card. It is difficult to place the necessary data on a small business card, a large one is inconvenient for standard wallets, and attention is diverted from the main tasks. The correct proportions are important, where size, color and overall design take place, then the flow of Qi energy will go in a given direction, creating the preconditions for successful contacts of the owner.

As a rule, the size according to established standards is 50X90 mm, where the positive energy of the number 50 balances the negative energy of the number 90.

By using patterns and color changes, a business card can be visually divided into two parts. It will become more attractive, the biofield will improve, negative vibes will lose significance. But you can vary it by testing cards one after another for internal perception and meaning according to Feng Shui. Business cards of different sizes are shown in the photo and the table below:

0 -135 mm – for financial success,
135-270 mm – for safety in an environment of wealth,
270-405 mm – achieve six types of luck,
405-540 mm - to abundance and happiness,
540-675 mm – possible loss of money,
675-810 mm – entails problems with legislative bodies, authorities,
810-945 mm - to troubles of a judicial nature.

This example shows how important size is for a business card.

Before making a card, you need to weigh in your mind several times which one to choose, so as not to get into trouble by ruining your open case.

A lot of money, sleepless nights, and hopes for luck can be at stake. If the article is read by a person who has replicated a batch of business cards for his business, where the size does not fit within the positive frame, you need to think about what to do in this case.

If the size is critical, destroy it in order to keep the business afloat and not suffer material losses. Or do it differently. Using a red marker, modify the borders of the card to reduce the negative impact of the existing parameters. Red, the symbol of fire, seems to burn part of the area; it is perceived as smaller than what is represented. And make the next batch for the benefit and success according to the parameters of the “imperial” line.

What types of business cards are there?

How to make an advertisement correctly

I divide business cards into 3 types:

Good image business cards.
Good selling business cards.
Business cards that are thrown away after the first reading.

Image business cards are needed by high-status people who do not need advertising, with whom they are already eager to make acquaintance, and whom everyone knows. These could be directors, top managers, and so on. These business cards are given in person

They don’t give it to just anyone, and looking at such a business card six months later, you remember the face of the person who gave it to you and understand that this is the contact information of an important person. On such a business card there may not be an inscription about what he does, but you will know about it

Selling business cards are our main topic for today. She will receive the most attention, and I will try to give some advice, since I have little experience in this matter.

Card color

Harmony, according to Chinese teaching, is achieved in space thanks to the five elements: fire, earth, water, metal and wood. They can also contribute to material wealth in the type of activity for which they are responsible.

Consequently, the color of the business card is chosen according to the chosen business, which correlates with the elements.

An example of how to distribute the color of cards by type of activity:

red color is suitable for modeling business specialists, stylists, marketers, electricians,
green - for creative people, musicians,
metallic color - for bank employees, financiers, specialists of credit institutions,
blue, blue - tourism activities, sea travel, theater and film actors,
earth tones are suitable for livestock breeders, builders, accountants, and trade workers.

The right card color is the path to business success. But everyone strives to achieve profitable enterprises, otherwise, why start a business. Therefore, it is worth considering various little things, including when making business cards. Any working tool is a kind of talisman on which hopes are pinned.

Gradient

This technique has dominated design for many years and is not going to lose ground yet. Business cards with a gradient look creative and voluminous. We share the main techniques for using it:

Consider the psychology of color, because you are combining several shades at once. Answer the question what emotions you want to evoke in your target audience. For example, blue-green colors convey confidence and reliability, while red-orange colors convey joy and energy.
Don't forget to include your brand colors in the gradient.
Remember that the trend has shifted towards smooth, almost invisible to the eye, transitions of shades.
Don't spread the gradient over the entire card. Limit yourself to one element you want to highlight: background, logo, text or graphics.

Source – Eros Bancellini

Source – Vadim Carazan

Source – Alex Kirhenstein

Practical advice from feng shui masters

Experts of Chinese teaching advise doing the following when making a working tool for business people - business cards:

parameters are measured by the boundaries of the Feng Shui ruler, thanks to which you can understand the dimensions of the important space,
The color palette corresponds to the gua of the subject and the sector responsible for the chosen task,
The element of business is also taken into account,
The last name and first name are displayed in the fame and recognition zone of the business card before the company name and logo. This is the only way to feel free and confident in your own abilities.

Of course, what is given here is not the basic science of business cards, but rather the clues that can be gleaned by applying the origins of knowledge. You should not wait for manna from heaven for business; money will not flow like a river right away, but help will later manifest itself in positive results.

Source: jekstrasens.ru

Basic rules of Feng Shui when creating business cards

The following recommendations should be followed:

1. Choose the usual classic business card shape - rectangular (the width should be greater than the height)

2. Your name should be printed in a larger font than everything else on the business card.

3. Your name should appear above your title.

4. You cannot have a sharp object, logo, pattern, etc. pointed at your name.

5. It is very important to choose the right color of the business card and the font color on it. Black font (gray is also possible, but black is preferable) on a white background, blue font on a white background, red font on a cream background, gold and metallic fonts on a black background are best. Avoid red and green on a white background and black on beige.

6. If you choose a logo or feng shui symbol yourself, use an auspicious animal (for example, a dragon), the logo should not be sharp in shape. If your logo has an arrow, it should never point downwards, then you will not achieve career heights and business success.

Distribution of professions according to 5 elements:

1. Tree – green color. Art, culture, herbal medicine, textile industry, everything related to the garden, forest. 2. Fire is red. Lighting, decoration, petroleum, lenses, optics, photography, electricity, television and electronic services, chemical production, cooking. Professions of a stylist, makeup artist. 3. Earth – brown, ocher. Professions related to house construction, real estate, water supply, livestock farming, shops, accounting and financial documentation, notary. 4. Metal – silver, gold, white, gray colors. Professions: financial services, banking, money, credit, security, natural science, all industrial technology, machine manufacturing, manufacturing and trading of electrical appliances, cars, music. 5. Water – dark blue, black colors. Professions: sailor, fishing and everything related to the sea, water. Tourism, services, news and media, actor and theater, professions with rapidly changing activities. The Chinese are also very careful about sizes. Therefore, it is good if the size of the business card is favorable.

The standard business card size is 90x50 mm. 50 mm – size that brings good luck and abundant happiness. 90 mm – solution that brings disease. But there is a little trick with which this size can be made favorable: 90 mm can be divided visually (by color, line, any design) into 2 favorable sizes. Size from 30mm to 40mm brings 6 types of luck, 41mm to 53mm brings good luck and abundant happiness.

You can divide 90 mm into 37 mm + 53 mm, or you can take any other proportion of favorable sizes. And then, instead of one unfavorable one, we get 2 favorable sizes.

Source: youfantasy.ru

Where should you place your initials?

The owner's name should stand out from other data. According to Feng Shui, in order to avoid interference when moving up the career ladder and at the same time not to perform an excessive amount of work, your last name and initials on the business card should be placed like this:

above the company name or at the same level as it,
slightly shifted to the right relative to the center of the card,
in letters of the same size as the name of the institution or larger,
the font of the name should be easy to read, the letters should look stable, standing freely, so as not to create the impression that they are clamped, constrained,
Sharp corners (“poisonous arrows”) of the logo, which harm the Chi energy, should not be directed at the initials.

According to Feng Shui, the name is not enclosed in a circle or oval. On a card printed in a foreign language, the patronymic name is not indicated. Under the name there should be information about your position or social status.

Personal business cards (not tied to a company) can be designed in either a spectacular or a strict style, but the information in them is always concise. Recommendations that will bring you prosperity: place your first and last name in the very center of the card, type of activity and contact phone number below them.

Where is the logo placed according to feng shui?

The examination of documents begins in the upper left corner, so the company symbol is placed there. The best logo option is rounded elements, letters depicted without tilting, not pressing on each other, and a background symbolizing stability and security. The negative impact of sharp elements of the logo is eliminated by enclosing it with a circle or ellipse, otherwise it can provoke a wary attitude from customers.

If local representatives of a large company want to present 2 logos on a business card - theirs and the main one, the data is placed like this:

in the upper left corner - the logo of the main company,
below it is the logo of the branch or subsidiary.

It is important to design the business card so that all the colors of the company logo are reflected on the business card.

Business card color

Most cards are printed on a white background, which is considered the basic background. The text and graphics on it are clearly visible, and its price is lower. But according to Feng Shui, the color of a business card to attract customers should be chosen depending on the type of activity. Of the 5 elements of teaching, each element corresponds to a specific color palette and occupation.

People working in the following areas can use predominantly red shades of the Fire element (up to orange) in the design of business cards:

oil and coal industry,
television and electronic services,
advertising and marketing,
show business, event organization,
modeling,
photography, stylistics.

Red color burns the excess zone, encourages action, orange clears the mind of unpleasant emotions. They are used both for the background and to highlight inscriptions.

The colors of the element Water - blue, indigo and black - are suitable:

sailors, fishermen, port workers, boat stations - everyone related to water,
journalists, radio and television program presenters,
employees of travel companies,
producing and selling drinks,
actors.

Shades of blue have a calming effect, and black has a special grace and contrasts favorably with other colors.

The colors of the element Wood - all shades of green - are suitable for business cards employed in the following areas:

textile industry,
design, art,
pedagogy,
forestry, floriculture and plant growing,
phytotherapy.

Green tones balance and represent naturalness. The colors of the Earth element - yellow, brown, mustard - would be appropriate on a business card:

builder,
realtor,
lawyer, notary,
accountant, financier,
livestock breeder,
merchant.

These shades are realistic, stable, and credible.

Colors of the element Metal - white, silver, copper, golden, gray. It is recommended for those who work in the following areas to design their business cards in these colors:

production, repair and maintenance of automobiles,
production and sale of electrical equipment,
music and natural history,
banking

Business cards made on metallic paper - with a shimmering metallized surface - will contribute to the activities of people of these professions.

A business card can consist of one color of different saturation, and also combine several different shades. But to make it look harmonious, it is not recommended to use more than 5 colors. Inscriptions made on a dark background and ornate font are not conducive to business communication and the assimilation of information.

Feng Shui business card size

The standard size of business cards 90x50 mm is convenient. According to Feng Shui, the number 50 brings joy and tranquility, while the number 90 brings destruction. Lines or patterns on a business card will help you maintain proportions and attract Qi energy; they will divide a segment of unfavorable sizes, and then instead of one negative there will be 2 that carry a positive. At the same time, it is important to rely on such imperial dimensions, which improve the course of affairs:

0-13.5 mm – will bring profit,
13.5-27 mm – wealth and security,
27-40.5 mm – 6 types of luck,
40.5-54 mm – happiness and abundance.

The dividing lines do not have to be flashy, although red ones will exclude an unnecessary area from the total area.

In accordance with the specified imperial sizes, you can order business cards smaller than the standard.

Source: pofenshuyu.com

Preparation stage: all about technical criteria

Traditionally, a business card contains name, job title, logo, address, phone number, and email. But this is not all that is worth considering when making a layout.

Dimensions

Source - by ?????????????

Size standards vary from country to country. European is considered “golden”, but we advise you to focus specifically on the region in which you are going to do business:

USA: 88.9x50.8 mm;
Europe: 85x55 mm;
post-Soviet countries: 90x50 mm.

Cutting lines

If you are laying out the layout yourself, leave at least 2.5 mm margins along the edges to avoid errors during cutting. Make sure that all elements (inscriptions and images) are at a distance of 4-5 mm from these lines.

Source – by Vince Joy

If you use Logaster, then you don’t need to draw anything additional: the service itself creates business cards of a standard size with lines for cutting.

Permission

Make sure the resolution is at least 300 dpi (“dots per inch”). This is the maximum raster file resolution for high-quality offset printing.

Source - by Franziska Volmer

Color scheme

When creating layouts, you need to consider the difference between the two color schemes.

The RGB scheme is used for display on monitors: due to the large color gamut, such images look brighter. But on paper they can turn out faded.
Most printing machines work with the CMYK scheme, so the layout should be prepared in it.
Graphic editors allow you to convert an image from one color scheme to another with minimal distortion.

Source – by Jenia Kipina

Orientation

Horizontal orientation of business cards is considered standard

But the vertical one will help you stand out and draw attention to the brand

Source - by Brian Steely

Form

A rectangular business card is a win-win classic. It is convenient to hold it in your hand or store it in a purse or business card holder. Such business cards are often made with rounded edges - this allows you to soften the shape without changing it.
Another option is square business cards. The disadvantage is that they are not as convenient to store as rectangular ones.
Do you want to declare your uniqueness? Create a card in a unique shape that suits your business. This could be a company logo or a product you are selling (such as a camera, laptop, or even a jar of yogurt).

Source -

Material

In addition to cardboard, business cards are printed on plastic, metal, wood and many other materials. Make your choice based on the brand message you want to convey. For example, a craft business card would be suitable for producers of organic fruits, while a company selling equipment might like a metal version.

Source -

Additional graphics

Think about how to convey your brand's personality through graphics. In addition to the logo, these can be photographs or drawings.

For companies with a serious tone (for example, financial institutions), a stylish logo is enough to convey the message and not distract the attention of customers. Creative businessmen can use bright photos of their products or elegant drawings that emphasize originality.

Source -

Embossing

The volume on the card will highlight the remaining design elements - lettering and graphics:

Highlight your logo, brand or product name with embossing.
Use foil stamping or screen printing to create accents.

Source -

Special effects

30 carat diamonds and Swiss metal - this is what the world's most expensive business card, Black Astrum Signature Card, worth $1,500, looks like. You don't have to make a card out of gold and diamonds—think about what other details might make the design stand out.

Source -

Non-standard materials. For example, very thick cardboard or transparent materials that have become popular in recent years.
Ultraviolet coating. Gives a glossy effect. This way you can design the entire map or cover the details.
Business cards that glow in the dark thanks to a special coating.
Stencil cards. Cut different figures into them, for example, a brand mascot.

How to design a business card according to Feng Shui

Success in business or career depends on many factors, among which a business card plays a significant role, cementing the first impression of communication. And if it has a pleasant, memorable appearance, then the next time a client or partner takes it in his hands, it will evoke a number of associations in his head and, with a bright flash, will recall in his memory the very first feeling that arose at the moment when he took it. into her hands after communication.

Therefore, special attention should be paid to the design of a business card, since it can be said to be the face of both the company itself and its representative. And it can both consolidate a favorable impression and, on the contrary, add a fly in the ointment to a barrel of honey. At the same time, Feng Shui recommendations regarding business cards concern not only the color scheme and the arrangement of elements on it.

Along with all other design details, its shape and size will have a different impact on success, since interaction with the surrounding space is given special importance in Feng Shui.

Feng Shui business card size

According to Feng Shui, the flow of Chi energy in space, among other things, is influenced by the size of objects - some can bring good luck and prosperity, while others can bring problems, losses and even injuries. All this is based on precise mathematical calculations and has a basis that goes back to ancient times, when they really paid attention to the location of objects in houses and their sizes and monitored events and changes in life after certain transformations in the premises, drawing and tracking relationships with them.

For example, there is a story about one imperial carpenter who created furniture and interior items for the emperor’s family. One day this carpenter began to notice the relationship between the size of some pieces of furniture and doorways and the effect they had on people: some were more favorable than others.

After some observations and conclusions, a “feng shui ruler” was created with the so-called imperial sizes, with the help of which it was possible to purposefully create furniture and use spatial distances of those sizes that would only have a beneficial effect on others.

For example, creating openings of the required size for windows and doors through which a person walks and Qi energy flows, or such important objects for a person and his energy as a bed.

The sizes and values on this line are as follows:

0 - 53.7 mm. - "Wealth"
53.8 - 107.4 mm. - "Disease"
107.5 - 161.1 mm. — “Separation”
161.2 - 214.8 mm. — “Nobility”
214.9 - 268.5 mm. - "Power"
268.6 - 322.2 mm. - "Catastrophe"
322.3 - 375.9 mm. - “Harm, injury”
376.0 - 429.6 mm. — "Capital"

Next, the size values are repeated. Later, these dimensions began to be used for other objects and objects with which a person interacts: a desk, a wallet, and even business cards. And indeed, why not enlist the support of favorable energies even in such a matter, because the success of one big undertaking, like the sea, gathers drop by drop. Of course, this is just one of the favorable factors, which, together with all the others, can lead a business or career to development and prosperity.

Thus, if you resort to the Feng Shui ruler in relation to a business card, it would be more favorable to make it not a standard size - 50 mm x 90 mm, but to keep within the values from 37.6 to 48.3 mm in width and from 80.5 to 85, 9 mm in length.

Feng Shui business card and logo

It does not always happen that a logo for a company is developed simultaneously with the design of a business card. Although it still happens that far-sighted managers initially understand the importance of the visual representation of their company and seek the development of a unified corporate style, which includes the creation of a logo.

If you follow the recommendations of Feng Shui, then in order for a business to succeed, you should take into account some important points when creating it.

In logo elements, it is advisable to avoid the use of sharp corners, which are a source of “poisonous arrows” that will attract negative energies and, when placed on a business card, have an adverse effect on its other elements - the name and name of the company. This can lead to difficulties in work, reaching agreements with clients or partners, or even discourage them altogether.

It is better to give preference to smooth and rounded lines. If you still cannot avoid using arrows in the logo, then let them be directed up and to the right - this will symbolize movement up and forward, towards success and prosperity.

Also, do not use unstable structures such as the Leaning Tower of Pisa or tilted letters and elements. All this energetically creates a promise for an unfavorable outcome of the business, and also creates a subconscious impression of instability among people - partners and clients. And besides the fact that they may unconsciously avoid interacting with the company, this internal perception of them will energetically aggravate its situation, fueling bad feng shui.

An overly large capital letter in a logo is also not welcome - it is believed that it will create excessive pressure and a distortion of energies. It is best to try to achieve harmony in the compatibility of elements, skillfully combining forms and words.

If the concept involves using an animal image in the logo, let it be some auspicious animal, for example, a phoenix, dragon or tiger. And the use of nature symbols in the logo - mountains, rivers, forests will create a feeling of stability, security and peace. When creating a logo, it is important to remember the main principle of Feng Shui - maintaining a balance of colors, shapes and elements.

The next important point, which should be approached with all seriousness, is the correct placement of the owner’s name, company name and contact information on the business card. But this will be discussed in the second part of the article.

Source: smartdestiny.ru

How much does a business card website cost?

Depends on the content of the site and the method of its creation. If you use the services of agencies, studios or freelancers, then do not count on an amount below 28,000 rubles.

If you decide to make a business card website using a website builder, then on average you will spend 7,000-8,500 rubles a year to pay for the tariff. You can create it for free, but the functionality will be limited.

What information does an online business card contain?

About company. What the company does, its achievements and reviews from real clients.
Services and goods. List and description of goods, service packages and their costs.
Contact Information. Phones, mail, social networks, work hours and address.

This is basic information that should be present on any company web resource. You can add more information, the main thing is not to forget about these blocks.

Examples of business card sites

Examples show what a business card website looks like, what its structure and volume are.

Psychotherapist Alexander

Accounting and legal services

Digital agency

Carwash

Holiday decorations

Business card design according to Feng Shui

In order for a business card to bring good luck, good mood, and inspiration, it is necessary to correctly develop its design. Today, more and more people are interested in how to properly design business cards according to Feng Shui.

It is important to pay attention to all the details of the card, choose the optimal color combination, and harmoniously arrange names, surnames, logos and contact information.

Exchanging a business card is a step towards each other, which gives a chance to start a fruitful cooperation. So that you don’t want to throw away the presented business card, but, on the contrary, rather get in touch with the person, you should format it correctly. Just a few Feng Shui design rules will bring you success. First of all, observe the dimensions of the business card.

In Feng Shui theory, special attention is paid to the size of inanimate objects. In order to ensure inner peace and an influx of favorable energy, it is important to maintain proportions in the things you create.

As you know, the standard size of a business card is 50 by 90 mm. In accordance with the concepts of Feng Shui, the size of 50 mm brings joy and good energy, which cannot be said about 90 mm. This size can bring negativity and significantly spoil your mood.

In order to get a beautiful, stylish and, most importantly, correct business card, you can divide it into 2 parts.

This can be done using patterns. To separate, you can use curved lines of a pale color. Invisible lines will visually divide the business card in half and create a favorable biofield.

Colored edges

A fresh, original trend will add a three-dimensional effect to your business card. Colored edges are a versatile way to add flair to both standard and creative cards:

The color will decorate business cards in neutral shades, and contrasting solutions look most impressive: for example, a black background with yellow edges.
Is your business card of an unusual shape? In this case, colored edging will further emphasize originality.
The thicker the business card, the better the colored edges will look. Take this technique to heart when creating a card from non-standard materials (read more about them below).

Source – Corvus Design Studio

Source - Zeke Gabrielse

Source – Jecakp

Where should I put my last name and first name?

If you can place the name correctly on a business card, you are guaranteed success. You will also give yourself easy, relaxed work and new clients. Your first, last and patronymic names should be located above the company name. According to Feng Shui, it is highly not recommended to place this data under the company name. This can bring feelings of anxiety and pressure. If you place a name under the name of the company, the owner of this name will feel dissatisfied, moreover, a colossal amount of work will fall in, which will not be easy to cope with.

It is important that your contact details represent you and present you in the best possible light. The application of a name should be taken as seriously as possible. Don't be shy about making yourself known: there shouldn't be too little space on your business card to write your name. Use soft edges instead of bold, angular letters, and remember not to make the capital letter too big or fussy.

Feng Shui business cards: features of logo placement

It is important to take your logo choice seriously. If you need to include your name or initials in the symbol, you should also take care to exclude sharp corners and pyramids. The use of acute forms speaks of risk, uncertainty, and audacity. Such logos, as a rule, are failures.

According to Feng Shui theory, corners symbolize misfortune and hopeless politics; they can play an important role in the destruction of a business.

It is not recommended to use triangles; instead, feel free to use round or oval shapes. Don't use capital letters that are too large. The image of mountains and rivers will bring peace of mind and confidence in your endeavors.

Business card color according to Feng Shui

It is important that all shades of the business card accompany good luck in business. The main elements that can bring good luck in commercial endeavors are earth, fire, water, metal, wood. Each of the above elements in Feng Shui accompanies a specific type of activity. Based on this, it is important to choose the right color for your business card. If you choose the right color scheme, it will undoubtedly bring success.

In order to choose the appropriate color, you need to compare the type of activity with one of the elements according to Feng Shui.

For example, fiery red color suits people who are involved in the chemical industry, photography, fashion, style, advertising, marketing or electrical related activities.

Shades of green are symbols of wood and nature according to Feng Shui. It is better to depict them on a business card for those whose activities are related to creativity or education, as well as if you are involved in music, car repair, or provide security to someone.

Metal symbolizes white, copper and gold. If your activity is related to banks, repairs, finance, credit, then these colors are ideal for a business card.

The colors of water according to Feng Shui are blue, blue and black. They are well suited for business cards if the profession is related to the sea, tourism, or acting. The symbolism of the earth is brown and yellow tones. They can be used if your field of activity is related to livestock farming, construction, accounting, documents or trade. If you want to adjust the length or width of the business card (for example, visually make it smaller), use red. It seems to burn space with its brightness. You can apply contrast around the edges. Thus, the business card will look more compact and neat. Source: 1fenshui.ru

Unusual materials

Tactile brand experiences help create a stronger emotional connection. Who said that business cards can only be printed on paper? Wood, fabric, leather, plastic, rubber - these are not all possible options. When choosing, focus primarily on the character of the brand and the message you want to convey:

The metal will definitely impress the target audience. Such a business card will suit your character and can become a self-sufficient accessory.
The cork conveys the warm and friendly character of the brand.
Do you want to give your business card some lightness and weightlessness? Use transparent materials.
Another creative option is touche cover. This durable matte paper with a rubberized texture looks elegant and luxurious and feels like a rose petal.

Source - Nicolas Perner

Source —KindTyme

Source —Ravyn Stadick

What to add to a business card for success

The treasured rectangle, on which the name and telephone number are indicated, is not just a piece of cardboard, but a real business card for any businessman or private entrepreneur.

A business card greatly influences the first impression a person gets when looking at it.

Therefore, if you want to ensure only the positive opinion of other people, as well as attract success in the business sphere, we recommend that you find out what the size, shape, color and other characteristics of a business card should be according to Feng Shui.

Smart elements

Business cards are rapidly bridging the gap between the paper and digital worlds. Add a QR code to your business card: it saves space and looks modern. It also increases the chances that users will find you on the Internet: the scanning process is much simpler than typing the address manually. Using the code, people will be able to go to your website, landing page or social network in one click.

Note:

Non-standard QR codes are in fashion

Instead of a black and white set of symbols, it is worth generating a colored cipher of an unusual shape to attract attention. Some social networks offer their own versions of the QR code. On Instagram this feature is called “Business Card”, and on TikTok it is called TikCode.

Source - Shamimur Rahman

Source – Basov Design

Source - CodeGrape

How to correctly design a business card according to the art of Feng Shui

In the process of exchanging business cards, business partners take a step towards each other, which can contribute to a very fruitful cooperation. But in order for the introduced business card to evoke exclusively positive emotions and a desire to recruit its owner as soon as possible, it is important to pay special attention to its design.

By using only a few design rules according to Feng Shui, you will ensure success in business.

Business card size

Feng Shui focuses specifically on the parameters of the elements of inanimate nature. So, to achieve inner peace, as well as an influx of positive energy, it is very important to maintain proportion in the things you create.

Traditional business card dimensions are fifty by ninety millimeters. Feng Shui says that a size of fifty millimeters will promote joy and positive energy. But this does not apply at all to the size of ninety millimeters. This parameter, on the contrary, provokes an influx of negative energy and has a bad effect on mood.

Wanting to create a beautiful, stylish and, most importantly, correct business card, Feng Shui recommends dividing it into 2 halves. This can be done using a pattern. This way you can take advantage of the curved pale lines. With the help of lines that are invisible at first glance, you will visually divide the business card in half and create positive energy for it.

Business card form

According to Feng Shui theory, a well-designed business card should have a certain geometric shape. This is how rectangular and square business cards are found.

Often, many beginning businessmen, trying to be original, spend a lot of money to create business cards of a very sophisticated shape. But in reality this makes no sense.

Feng Shui says that the ideal business card should have a rectangular shape (in more rare cases, square).

It is this kind of card that looks as presentable as possible and pleasantly pleases the eye of the average person, while an overly specific business card will subconsciously repel a potential client.

A rectangle as a whole is an ideal shape according to the Chinese theory of Feng Shui. Designers and architects advise using it when arranging your home to ensure harmonious circulation of energy flows in the house and balance between all the elements.

Please note that excessive innovation and creativity in the process of creating a business card is inappropriate. For the most part, people subconsciously give preference to simplicity, classics and attractive shapes, while overly complex designs are repulsive and lead to various doubts.

That is why large companies with corporations never follow fashion and do not strive to invent something new in this matter. On the contrary, their business cards are distinguished by extreme simplicity, clear forms and discreet design. They seem to be trying to make their clients believe that stability and adherence to tradition are their main qualities.

Where is the best place to place your initials on a business card?

The correct placement of your name on a business card is a 100% guarantee of success. At the same time, you will ensure easy, non-tiring activity and a constant influx of new clients.

It is important that your initials appear above the company name. Feng Shui does not recommend placing this information at the bottom, as this can make you feel anxious and constricted.

In this case, the owner of the company will feel dissatisfied with his activities and will be faced with a colossal amount of work that will be difficult to cope with.

It is also important that the contact information represents you and is presented in the best possible light. Pay special attention to the application of the name. There is no need to be shy about declaring yourself: there should be enough space on the business card to write your name. Instead of sharp, capital letters, you should use softened edges. Also remember that capital letters should not be too large and pretentious.

In Feng Shui theory, a business card is an example of your own face; it is the one that will provoke the very first impression of you personally, as well as of your company. And the most important points here are instilling trust in clients and winning their favor.

Main types of business cards

About how to properly create a business card website
Modern technology allows you to make many options for business cards, so it is important to determine which one you need. There are several classifications of cards - by size, materials, purpose

All types of products can be divided into image and selling. The first category is designed specifically to make a good impression on the recipient. Usually there is minimal room for creativity; the quality of workmanship and the type of printing material come to the fore. The second option is selling business cards. They are usually brighter and less expensive to produce. Can be used for mass distribution at events.

Based on the degree of originality of design, four main types of products can also be distinguished:

Ultraconservative. These models are used by large companies that strictly protect their image and try to standardize everything. Information is usually arranged according to a Western pattern - first name, then surname. May contain information in two languages.

Formal. They offer a lot of room for experimentation in design, but remain restrained. It is important to take into account the corporate style, use the correct combination of colors and arrangement of elements.

Promotional

Designed to maximize attention. May have a non-standard arrangement of information blocks, various decorations

In addition to the basic contact information of a person, they also contain company slogans, slogans and other information that is difficult to find on formal and ultra-conservative business cards.

Creative. They may differ not only in content and design, but also in form. Often used by representatives of the event industry, artists, freelancers and other representatives of the creative class.

If the company does not have any clear requirements regarding the format of business cards, you can be creative and experiment with the form and content. The custom design service will help with this.

You can also create single-sided and double-sided business cards. It depends on the form in which you would like to see the information and how much data you need to fit on one compact medium.

When you contact our company, we will tell you what types of products can be created, show examples of business cards and answer your questions. There are different product options, classic and with QR code, monochrome and multi-color, conservative and experimental.